1) Amazon's game plan for IndiaThe festive season is when Indians loosen up their purse strings. This year, 81 percent of them intend to shop online, according to a recent study conducted by Nielsen Media. And one in two consumers are willing to increase their spending compared to last year. No wonder sellers want to expand their digital presence. More than 12 lakh sellers have set up their shop on the platform provided by Amazon in India. The ecommerce giant has secured over 100 million customers across India across verticals. Manish Tiwary, country manager of India Consumer Business, only intends to stay obsessed with the customer and meet their expectations as consumers raise the bar with each order. Tiwary speaks to Forbes India about the bullish approach of the company and investments for further expansion. Read more2) Time to grow upThe Ministry of Corporate Affairs recently released data about how corporate social responsibility funds are spent in India. Traditionally the most funded social cause for corporations, the education sector has steadily lost support. A new report by Sattva Consulting reveals that the CSR outlay toward education fell from Rs 7,450 crore in FY20 to Rs 6,683 crore in FY21 and Rs 6,351 crore in FY22. On the other hand, outlays towards the environment increased by 130 percent in FY22. Why is one cause getting preference over the other when both need equal support? Companies infuse capital into the social sector but are still following trends rather than taking a more holistic, long-term view. Is it time to grow up? Let's find out.3) MediaTek's India gameMediaTek is the world's 5th largest global fabless semiconductor company, and it powers more than two billion devices a year worldwide. One in every three mobile phones worldwide runs on a MediaTek chip. Its global revenue in 2022 was NT$548.8 billion. According to the India managing director of the Taiwanese chipmaker, MediaTek enables every second smartphone in India. MediaTek overtook Qualcomm in India in 2020. These numbers loudly narrate MediaTek's story, yet the brand has just started becoming visible. Here's all you need to know about the Taiwanese heavyweight and how it has silently flexed its muscles in India. Read more